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Step-By-Step Beginner’s Plan Helps Anyone Transition Their Pet to a Balanced Raw Diet For a Healthier, Happier, and Longer Life.
If you’d like to start creating homemade, balanced raw meals for your dog or cat…and do it in the fastest, easiest, and safest way...even if you have no experience…or are terrified of handling raw food…then you’re going to love this new shortcut.
I love animals. Before I became a certified pet nutritionist, I worked at a doggy daycare and pet boarding facility.
One day, a holistic vet dropped off her 3-legged, 13-year-old labrador.
Jake was such a good boy. But when I brought him to the back, my coworkers rolled their eyes and grumbled. I didn’t understand, because he was super sweet! Then, they handed me his feeding instructions.
It included raw meat, bones, and organs, and there was also a list of natural supplements we needed to add to his meal.
My coworkers hated feeding this dog—but I absolutely loved it. I had never seen someone bring in real, fresh food for their furry friend. I was more than glad to spend that extra time and care to prepare his meals.
Jake was different from the other dogs.
He had a full, shiny, and “youthful” coat.
He always maintained a healthy weight (veterinarian surveys show that 60% of labradors are obese!)
And most importantly…
…He was 13 years old
(he lived to 15)!
How could this 3-legged senior lab be so much healthier than other dogs less than half his age?
What was different about him? Then it dawned on me… It was the food!
Unlike the other dogs at the boarding facility, Jake always ate a diet of fresh, whole food ingredients. These were foods like raw muscle meat, raw meaty bones, and super-nutritious organs–real animal parts that our pets would naturally eat in the wild.
All the other dogs ate ultra-processed, pre-packaged, dry pellets (also known as kibble). Imagine if us humans had to eat fast food every day!
Seeing Jake thrive on natural, species-appropriate food made me realize that raw food is what our pets were meant to eat.
Around this same time (before I knew the dangers of commercial pet food), my 4-year-old ferret Firo passed away.
He ate a diet of dry “ferret food” his entire life. I was shocked when I looked at the ingredients.
It was filled with meat by-products (often from discarded animals), tons of refined carbohydrates, and even cancer-causing preservatives!
He shouldn’t have been eating this… but I didn’t know better.
Commercial pet food companies sell bottom-of-the-barrel “food” to our pets to maximize their profits while getting by with the absolute bare minimum quality ingredients.
These mass-produced foods can cause problems like…
- Severe weight-gain and obesity
- Flakey skin and rashes
- Dull coat and hair loss
- Digestive problems
- Joint pain and inflammation
- Diabetes
- Organ failure
- …and even cancer!
And that doesn’t even include the countless heartbreaking deaths and major pet food recalls caused by contaminated foods (pesticides, metals, and even toxic waste are commonly found in major pet food brands!)
Firo’s death confirmed that I needed to provide a better diet for my pets, and I needed to start now.
The problem was…I didn’t know how to get started.
It seemed like every raw feeding website or blog showed different ways of raw feeding–and they were all complicated.
Raw Feeding Seemed So Overwhelming and Confusing...
What I needed was a step-by-step guide on how to get started raw feeding right away.
Our pet’s food must be balanced in order for them to live long and healthy lives. They need all the necessary nutrients for their body to grow and function properly.
But balancing is no simple task. Not only do you need to calculate your pet’s specific nutrient requirements based on their age, weight, and activity level, but you also need to make sure every meal meets each of those requirements.
The math intimidated me. I always second guessed my calculations. I would often ask myself:
But balancing is no simple task. Not only do you need to calculate your pet’s specific nutrient requirements based on their age, weight, and activity level, but you also need to make sure every meal meets each of those requirements.
The math intimidated me. I always second guessed my calculations. I would often ask myself:
Not to mention the countless hours needed to calculate every single nutrient for every meal from scratch. I just didn’t have the time or the energy. There had to be a simpler way to balance meals.
So after months of research and trial and error, I finally discovered an…
Ultra-simple formula for creating nutritious raw meals.
This formula…
- Follows a simple step-by-step system so you never feel overwhelmed or worried about making a mistake.
- Saves hours of time when creating recipes by removing the most difficult aspects of balancing.
- So simple that I was able to balance all of my raw meals using only this formula as a complete beginner–without doing any nutrient calculations!
This formula is perfect for anyone, including brand-new beginners, who want to create healthy, homemade raw meals without the fear and overwhelm that comes with balancing.
I have now been raw feeding for about 8 years, and I still use the Essential Raw Formula today as the foundation for most of my meals.
Along with this formula, I have discovered other methods along the way for shortcutting the raw feeding learning process.
I’ve bundled the answers to all these questions and a whole lot more into a full step-by-step…
RAW FEEDING STARTER KIT
And I put it to the test by using this system to transition my grandfather’s 10-year old dog, Sandy, over to balanced raw meals.
Sandy's Story
Sandy was a 10-Year Old, Overweight Terrier-Mix with Chronic Skin Flare-ups and Joint Pain Who Lost Weight And Now Acts Half His Age.
This is Sandy. He is my grandfather’s 29 lb dog. He was free-fed commercial dry food for most of his entire life. Because of this, he was overweight, losing hair on his legs, had chronic skin flare-ups, and his coat was dull and wire-y. He even had trouble going up and down a small set of steps–both due to his weight and joint pain.
Sandy deserved a better life…so I decided to put my Essential Raw Formula to the test and transitioned him to raw food.
On the first day of the transition, the Essential Raw Formula called for lean white meat and broccoli…and he immediately loved the lean meat. By day 4, he eagerly went for all the raw meat on his plate–and even left most of the dry food on the plate after he was finished.
Sandy started getting picky once it was time to introduce organ meat…but he quickly became interested once I used a simple trick for picky eaters–and now he absolutely loves raw organ meats.
By week 2, he fully transitioned to a DIY raw diet using only the Essential Raw Formula. He has now been on raw for 2 months, and I’m happy to say that Sandy has lost weight, his coat is thicker and brighter, the hair on his legs is regrowing, and he now bounces up the stairs as if he was 5 years younger.
Tool #1 - Essential Raw Meal Builder
- Creates a nutritionally complete raw meal in less than five minutes. This tool puts raw feeding on “autopilot”, so you can focus less time on balancing and more quality time with your furry friend.
- Fully transition your pet to raw food with simple, step-by-step instructions that walk you through the entire process, so you can be confident knowing your pet made the switch safely.
- Does your pet already eat raw? Use the Essential Raw Meal Builder to quickly create nutritionally complete recipes in minutes with NO calculations. (Just answer a few simple questions about your pet and food preferences, and you’re good to go!)
- Each step provides you with a carefully designed list of ingredients so you never have to worry about whether you are choosing the right food.
Tool #2: Balanced Raw Food Recipes
- 5 complete and balanced recipes for puppies, adult dogs, kittens, and adult cats (20 recipes total)
- These beginner-friendly recipes are inspired by the very same recipes I used when I first started raw feeding (they’re perfect if you have little-or-no experience!)
- Use these recipes directly, or as a great starting point to create your own custom, balanced meal.
- These recipes use 5 unique sets of ingredients so you can become comfortable with a variety of meats and whole foods.
- Know with confidence you’re feeding complete and balanced raw meals formulated by a certified nutritionist.
Tool #3: How To Design Your Own Raw Meal
- The secret method that’s so simple a complete beginner can balance raw meals.
- Watch me as I go through the process of planning my meal, selecting key ingredients, and balancing for essential nutrients. You’ll learn exactly what I’m thinking each step along the way.
- Save hours of frustration with the “insider” techniques nutritionists like myself use to quickly balance meals. (For example, you can get many different nutrients with just one ingredient!)
- Discover the most beginner-friendly raw meaty bone…and the 3 reasons why I recommend it over others.
- Why you should never use this extremely common supplement, because it could compromise the absorption of other nutrients. (even experienced raw feeders make this crucial mistake)
Tool #4: How To Transition Your Pet To Raw Food
- The easiest and safest way to transition your pet from commercial food (wet or dry) to raw food. This is the exact same method I use to switch my own pets to raw.
- How to provide all the critical nutrients your pet needs while making the transition to raw…so you know with confidence that your pet made the switch safely
- Discover my 4 transition tricks that can make the switch to raw almost effortless for your pet… (these will help prevent unnecessary reactions and GI issues as your pet adjusts to raw food)
- 5 beginner mistakes most pet owners make when attempting to make the switch to raw, and how to avoid them.
Tool #5: Beginner’s Shopping Guide for Raw Food Transition
- How to know exactly which meats, organs, bones, and other whole foods to buy during your pet’s transition to raw food.
- This easy guide is the perfect companion to take shopping so you’re never confused about what foods to buy
- Simply pick 1 or 2 ingredients from our categories of raw meaty bone, muscle meat, liver, and organ, and you’ll have what you need to create a balanced meal!
- Discover which foods provide what nutrients so you can have greater confidence when transitioning your pet.
Tool #6: Transition Troubles and How To Fix Them
- How to solve the most common roadblocks when transitioning your pet to raw.
- How to quickly identify a food allergy, and what you can do to make sure your pet stays healthy and reaction-free.
- The 7 most common causes of vomiting, and what steps you can take to prevent it from happening to your pet!
- The 2 major causes of pet constipation–and how an extremely simple food change can “get them going” again almost overnight!
Never again will you wonder whether you are providing your pet all the right nutrients.
You will finally have confidence in your raw meals and in yourself.
Eliminate confusion and balance with clarity.
Finally, become a confident raw feeder and feel the fulfillment of having a happier, healthier pet.
And these tools are just the beginning. You also get…
Bonus #1 - How To Deal With A Picky Eater
- Does your pet refuse to eat certain foods? Instantly learn a few simple tricks that will get them to love anything you feed them.
- 4 things you should NEVER do when your pet is being picky. These common gestures can escalate the problem and even lead to aggressive behavior!
- The absolute best time to offer a food your pet is refusing to eat (and greatly increase the chances they’ll eat it and enjoy it!)
- 5 meal toppers that will transform a food’s flavor (and become irresistible to your pet)
Bonus #2 - How To Talk To Your Vet
- How to confidently answer the most common objections against the raw diet so you don’t get caught off-guard by your vet.
- How to gain your veterinarian’s trust with how you’re feeding your pet, and build a respectful and long-lasting relationship.
- The one thing you should never say to your veterinarian at the start of an appointment (many pet owners make this mistake!)
- 3 critical test results every raw feeder should know about before getting their pet’s blood work done (not knowing these could be a major red flag to your vet!)
Bonus #3 - How To Save Up To 50% On Raw Food
- How to find the best deals on raw food…often saving as much as 50% on the same cut of meat!
- The best “bang for your buck” foods that pack a ton of nutrients at just a fraction of the price as other “higher-end” meats.
- The secret to finding quality raw meat for free! (I love using this trick to get nutritious “underrated” meats)
- The absolute best time-of-day to find discounts on raw meat (this method alone cut the price of one of my meals down by almost 60%!)
Bonus #4 - “Feed This - Not That” Raw Guide
- What animals (and animal parts) are the safest and most beneficial to feed.
- What animals you should absolutely never feed to your pet (feeding these could expose your pet to parasites and toxic metals)
- How to quickly identify when raw meat has gone bad…so you don’t risk feeding contaminated meat to your pet.
- The 4 types of bones you should always avoid. These common bones can cause choking, teeth fractures, and intestinal blockages!
Bonus #5 - Best Places To Buy Raw Food For Your Pet
- Where to shop for the most essential raw foods needed to create a balanced raw meal.
- How to find unique animal parts you don’t often see in common grocery stores (these can be lifesavers when you need to balance in a pinch!)
- The best places to find grass-fed and pasture-raised animals (which can provide additional nutrients beyond regular store-bought meat)
- Where to find the most nutritious seafood which provide essential nutrients like omega 3s and vitamin D!
Bonus #6 - The Ultimate “Poo” Guide
- How to immediately identify the most common digestive issues with just a quick look at your pet’s stool. (most of these issues can be fixed with just a simple food swap!)
- What the color of your pet’s stool means about their diet (knowing this could help prevent unnecessary vet visits!)
- Why the softness of your pet’s stool could be a dead giveaway about a food allergy or sensitivity.
- How to identify if your pet has too much liver in their diet (which could lead to digestive upset or hypervitaminosis)
Bonus #7 - Most Common Raw Feeding Questions Answered
- Is it safe to mix dry food and raw food together?
- Do you need to wash raw meat before feeding it to your pet?
- What foods need to be cooked in order to be fed safely?
- Is it too early (or too late) to transition my pet to raw food?
- How long can raw meat (safely) stay in the refrigerator or sitting out?
Bonus #8 - Ultimate Meal Prep Video Beginner Guide
- Follow me as I go through each step in great detail, so you know exactly how to meal prep from start to finish. This has more in-depth, step-by-step detail than I’ve seen in any YouTube video.
- How to save hours of prep time by doing a full and complete meal prep for a dog, cat, and ferret the right way.
- How to choose the right knives, containers, and scale to save money, eliminate waste, and feed your pet most efficiently and effectively.
- Why proper thawing matters – and how it can prevent wasting a bunch of food! (I wasted over 8 pounds once by making this mistake!)
- How long you should freeze your meals... so you don’t risk feeding contaminated meat.
- How to properly sanitize your prep area to avoid any dangerous cross-contamination.
- Full recipe included...along with weights of every food and supplement dosages! ($20 Value)
How Much Will You Save From Raw Feeding Your Pets?
Simplifying raw feeding down to an easy, step-by-step formula was the secret weapon that allowed me to confidently raw feed 3 different species for over 8 years.
Since that time, I’ve helped thousands of others transition their pets to raw food as well.
This formula, along with everything else I have learned to help you get started is packaged together in the Raw Feeding Starter Kit.
Through DIY raw feeding, I found that I save more than $1,800 per year compared to popular commercial raw food! And this is for three small pets. Imagine how much you could save from homemade raw feeding your pets.
This starter kit contains everything I learned from over 8 years of nutrition about safely switching to a raw diet, and I want to pass this knowledge to as many loving and caring pet owners as possible.
But I want to make this affordable to the average pet owner, because I’ve seen way too many people become overwhelmed and give up on this incredible way of feeding our pets.
So, I’m going to let you access EVERYTHING listed below…
- Tool #1 - Essential Raw Meal Builder
- Tool #2 - 5 Balanced Raw Food Recipes
- Tool #3 - How To Design Your Own Raw Meal
- Tool #4 - How To Transition Your Pet To Raw Food
- Tool #5 - Beginner’s Shopping Guide for Raw Food Transition
- Tool #6 - Transition Troubles and How To Fix Them
Plus, you get 8 additional bonus guides that will equip you with everything you need to start raw feeding…
- Bonus #1: How To Deal With A Picky Eater
- Bonus #2: How To Talk To Your Vet
- Bonus #3: How To Save Up To 50% On Raw Food
- Bonus #4: “Feed This - Not That” Raw Guide
- Bonus #5: Best Places To Buy Raw Food For Your Pet
- Bonus #6: The Ultimate “Poo” Guide
- Bonus #7: Most Common Raw Feeding Questions Answered
- Bonus #8: Ultimate Meal Prep Video Beginners Guide
This is a one-time fee. No recurring fees of any kind.
That's cheaper than a bag of low quality dry food!
In addition, I want you to feel 100% confident about your investment in the Raw Feeding Starter Kit.
You Get a FULL 30 Day 100% Money Back Guarantee
Use the Raw Feeding Starter Kit for the next 30 days. If after 30 days you don’t have the confidence to provide nutritious, homemade raw meals to your pet…or you’re not 100% fulfilled in providing your pet a happier, healthier life…then contact me for a full refund.
Now you too can safely and confidently transition your pet from unhealthy, ultra processed food that causes skin and coat troubles, weight issues, digestive upset, and a series of other problems…to a healthy diet that helps them live a longer and happier life.
Instead of reluctantly opening another bag or can of commercial food…become like one of the hundreds of pet owners I’ve helped who have peace of mind knowing they’re feeding a diet that helps their pets thrive.
Precious moments like playing, cuddling, hiking, and traveling with our pets become core memories in our hearts forever. Feeding a balanced raw diet can allow us to live those special moments so much longer.
With the Raw Feeding Starter Kit, it doesn’t get any simpler to start providing the healthiest, species-appropriate food for your pet.
Frequently Asked Questions:
You will get immediate access to your Raw Feeding Starter Kit. After checkout, you will be directed to a web page where you can log in and access everything inside the Raw Feeding Starter Kit. You can get started raw feeding today!
Yes, this is an all-in-one raw feeding starter kit for both dogs and cats!
Absolutely! The Starter Kit can be tailored to puppy and kitten needs as well.
Yes. You will have lifetime access to the Raw Feeding Starter Kit after the purchase.
Yes! The Essential Raw Meal Builder can also be used to build raw meals for pets who are already transitioned onto raw. The additional guides provide insight on how to design a complete and balanced raw meal from scratch, how to get your picky pet to love the food they are refusing, how to talk to a skeptical veterinarian about raw food, and much more!
Senior pets can benefit greatly from raw diets! However, if your senior pet has a health ailment that requires a specialized diet, you will need to talk to a nutritionist before making the switch, as some ingredients may need to be altered. Feel free to contact me to get a better idea on if this tool is right for your senior pet’s specific health ailment.
You start at any time after they wean from their mother’s milk.
That’s perfectly fine! The Raw Feeding Starter Kit is perfect for pet owners who either don’t like math, or simply don’t have the time for it. The Essential Raw Meal Builder will take care of all the calculations for you.
The Formulator is a more advanced tool that will help you create complete and balanced recipes, as it calculates the pet’s exact nutrient and caloric needs. However, it does require you to know what foods to feed and how much. The Essential Raw Meal Builder is a step-by-step, beginner-friendly tool that will guide you through the raw food transition, as well as help you create nutritious recipes without any prior knowledge. All you need to do is enter your pet’s information and the ingredients you want to feed. The Essential Raw Meal Builder will do the rest. It will create nutritionally complete meals with the most optimal prey model ratios.
Yes, you can choose (or swap) between imperial and metric measurements.
